Translucent Mirror Technology DSLR
Enter the world of DSLR photography with legendary Sony quality. Sporting simple operation that's perfect for beginners, this camera brings ultra-fast shooting and crisp, effortless auto focusing for that professional look you crave. Once you experience the joy of Sony DSLR photography, you can't settle for anything less.

Discover the joy of real photography

Compact dimensions and sophisticated technology combine to empower your photography like never before. Carry the 37 with you everywhere, explore creative photographic techniques, transform special moments into stunning images — and share the joy.

Unleash your shooting potential with Translucent Mirror Technology

The secret to the small bodies and huge performance advantages of Sony A-mount cameras is Translucent Mirror Technology, which simultaneously directs light to the image sensor and AF sensor at all times to realize accelerated, high-precision full-time continuous phase-detection autofocusing.

Capture the perfect moment with 7 fps tele-zoom high-speed shooting

You can always capture the ideal moment and facial expression by shooting at 7 frames per second in the Tele-zoom Continuous Advance Priority AE mode, which utilizes Full-time Continuous AF to ensure accurate tracking and clear focusing in every frame. This mode also magnifies the center of the action 1.4x to bring your subjects closer at a clear 8-megapixel resolution.

Capture subjects from any angle on the tiltable Clear Photo LCD

The Clear Photo LCD monitor with tiltable design sets you free to clearly and flexibly view almost any kind of scene. You can easily shoot from high perspectives by simply holding the camera up and tilting the screen down. Or set the camera on the ground and tilt the screen up for a clear view when framing subjects.

Set your imagination free to explore

Now it's easy to create portraits with a truly professional look. Auto Portrait Framing uses face detection technology and the “rule of thirds” principle to produce optimally trimmed portraits. These sharp, beautifully balanced images feature the same number of pixels as your originals (which are also saved), thanks to By Pixel Super Resolution Technology.

Achieve outstanding image quality when using sophisticated auto features

Enjoy the point-and-shoot convenience of various automatic features including Superior Auto mode, which detects and analyzes shooting conditions, adjusts camera settings accordingly, and activates advanced functions when necessary to achieve optimal results. 8 Scene Selection modes also optimize image quality for the type of scene you shoot.